I led a dynamic branding campaign for Munchies, a newly acquired smoke shop, transforming its identity to reflect the owner's vision. I designed a compelling main logo and a versatile secondary logo, which were incorporated into striking building signage. The campaign also included creating engaging displays and interior signs to enhance the in-store experience and reinforce the new brand. This comprehensive rebranding effort not only modernized the shop's image but also established a cohesive and inviting atmosphere for customers.